01 · Offer clarity20 pts
Can a stranger get it in five seconds?
What you sell, who it's for and why you. If a visitor has to scroll to work it out, your ad money is already leaking.
[ Free AI audit · about 30 seconds ]
Is your website wasting your ad budget?
Our AI reviews your page the way a senior media buyer would. You get a score out of 100 and a specific fix for every problem it finds. Free, and no email needed.
[ What we check ]
Five checks. Twenty points each.
These are the five things that decide whether a click from your ad turns into a booking or disappears.
02 · Calls to action20 pts
Is the next step obvious?
One clear action, repeated down the page and easy on a phone. Book, message or call. No hunting for it.
03 · Speed to lead20 pts
Can a hot lead get an answer right now?
Or do they fill in a form and wait for a callback? This is where most of the money goes.
23%
of companies never replied to a web lead at all.
42h
median time for a B2B company to reply.
3–9×
higher conversion when you reply in under 5 minutes.
Sources: Harvard Business Review · Visionary Marketing · Aloware
04 · Ad tracking20 pts
Can your ads learn?
Meta Pixel, Google tag and conversion events. Without them, the platforms optimise blind.
05 · Trust & proof20 pts
Would you trust this page?
Reviews, credentials and guarantees, placed where a buyer is deciding.
[ The deep version ]
Want a human to look at your ads too?
A strategist reviews your page and your ad accounts, then records a personal video walkthrough of what we'd fix first. Also free.
[ The report ]
Every lost point comes with a fix.
No vague "improve your UX". Each check tells you what it found on your page and the exact change to make. Hand it to your web person, or have us do it.
- A score out of 100 you can re-run after every change
- Plain-English findings, written for business owners
- Works on any page: homepage, landing page or booking page
[ How it works ]
Thirty seconds, start to finish.
- 01
Enter your URL
Your homepage or the landing page your ads send people to.
- 02
AI reads the page
Copy, buttons, contact options, and the tracking tags in your code.
- 03
Get your score
Five checks, twenty points each, with a finding and a fix for every one.
- 04
Fix it, or we will
Do it yourself, or book a free call and we'll walk you through the plan.
The AI audit reads your public page only. It doesn't store your site content or share it. See our privacy policy.
Is it really free?
Yes. No card, no email, no sign-up. Type your address and the report appears on this page.
What does the AI look at?
Your public page only: the visible copy, buttons and contact options, plus the tracking tags in the page's code. It doesn't log in to anything, and it doesn't store or share your site content.
Why did I lose points on speed to lead?
Usually because the only way in is a form or a phone line that isn't answered after hours. In a Harvard Business Review audit, 23% of companies never replied to web leads at all, and replying within an hour made firms about 7 times as likely to qualify the lead. That's the gap our AI Lead Agent closes.
How is this different from the full audit?
The AI audit checks your page. The full audit adds a human strategist who also reviews your Meta and Google ad accounts and records a video walkthrough for you. Request it here.
Can you fix it for me?
Yes. Book a free call from your report and we'll bring your score with us. A new landing page is a $690 add-on, and our Growth plan covers ads, page and agent together.